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THE PRESIDENT'S NEW MARKETS TRIP:
FROM DIGITAL DIVIDE TO DIGITAL OPPORTUNITY
Motivating Young People to "Get Connected" in East Palo Alto
April 17, 2000
TODAY, PRESIDENT CLINTON WILL KICKOFF HIS DIGITAL DIVIDE NEW MARKETSTRIP IN EAST PALO ALTO, CALIFORNIA TO HIGHLIGHT THE IMPORTANCE OF ALLYOUNG PEOPLE HAVING THE OPPORTUNITY AND THE MOTIVATION TO "GET
CONNECTED." President Clinton will kick off his third New Markets trip
in East Palo Alto, CA, where he will hold a discussion with Reverend
Jesse Jackson, New York Liberty star Rebecca Lobo, high-tech CEOs,
community leaders and young people from East Palo Alto. His discussion
will center on motivating and inspiring all young people to "get
connected" and become technologically literate as a means to increasing
their future economic potential. The President will emphasize how
critical information technology skills are to competing for the
high-tech, high-wage jobs of the 21st century. The discussion will be
webcast on the Internet, giving young people across the country an
opportunity to email questions to the President.
President Clinton will announce several private and public sector
commitments that expand "digital opportunity" for underserved
communities, families and youth. He will then participate in a
roundtable with corporate and community leaders, focusing on the
importance of closing the digital divide.
Today's visit comes two weeks after the President issued his "National
Call to Action" with two major national goals:
- Provide 21st Century Learning Tools for Every Child in Every
School. To reach this goal, America needs to connect every classroom to
the Internet, provide all students with access to computers, train
teachers to integrate technology into the curriculum, and provide high
quality educational content and software.
- Create Digital Opportunity for Every American Family and Community.
For all families and communities to benefit from the New Economy, we
must ensure that all Americans have access to technology and the skills
needed to use it. We must work to make home access to the Internet
universal, bring technology to every neighborhood, empower all citizens
with IT skills, and motivate young people to "get connected."
EAST PALO ALTO HAS NOT FULLY SHARED IN THE NATION'S DIGITAL REVOLUTION
Although it is in the heart of Silicon Valley, East Palo Alto has not
shared equally in the region's phenomenal economic expansion. While
progress has been made, the city still faces significant economic
challenges.
- High Poverty Over 80 percent of local K-8 students are eligible for
the free lunch program (CA Dept. of Finance, 2000).
- Lack of Education Technology East Palo Alto schools have a 28 to 1
student/computer ratio, limiting the ability of teachers to use
technology in the classroom. (CA Dept. of Ed., 1999).
PRESIDENT CLINTON, AND CORPORATE AND COMMUNITY LEADERS WILL ANNOUNCEOVER $100 MILLION IN COMMITMENTS TO BRING DIGITAL OPPORTUNITY TO YOUTHFAMILIES AND COMMUNITIES:
The Kaiser Family Foundation Commits to a Media Campaign to
Motivate Young People to "Get Connected." Magic Johnson and Rebecca
Lobo Will Star in the Public Service Announcements that Will Air on 13
Major Networks. BET Will Also Produce and Air PSAs to Encourage
African-Americans to Participate in Digital Economy.
HP Announces $15 Million Partnership to Expand Digital Opportunity
in 3 Communities, Including East Palo Alto
Gateway Launches Program for Technology Training for 75,000
Teachers -- Including All East Palo Alto Teachers
QUALCOMM Commits $25 Million to Bridge the Digital Divide in San
Diego -- Including $7 Million for Math and Science Education
PowerUP Commits to Expanding to 250 Technology Centers for
Underserved Youth Across the Country - With Major Support from AOL
(100,000 Free Accounts Valued at $26 Million Annually)
Novell Will Donate $20 Million in Software to Non-Profits Devoted
to Underserved Hispanic Populations
Cisco Systems Pledges $1.4 Million to Develop 10 Pilot Networking
Academies
Applied Materials Pledges $1 Million for Digital Divide Projects -
Including a Partnership with the Rainbow/ PUSH Coalition to Create a
High-Tech Job Training Center in East Palo Alto
AT&T Pledges $1.2 Million to The Academy Of Information Technology
PeoplePC Will Provide 300 Computers and Internet Access to Schools
in the East Palo Alto Community
govWorks's Community Commitment Program Will Donate Computer
Equipment to Communities it Serves
A COMPLETE LIST OF PRESIDENT CLINTON AND THE PRIVATE SECTOR'SINITIATIVES TO BRING DIGITAL OPPORTUNITY TO YOUTH, FAMILIES ANDCOMMUNITIES
The Kaiser Family Foundation And Black Entertainment Television
Announce Public Service Campaigns to Motivate Young People to
Participate in Technology. President Clinton will highlight the efforts
of the Kaiser Family Foundation and Black Entertainment Television (BET)
to help motivate young people to "get connected" and raise public a
wareness about the digital divide. The Kaiser Family Foundation will
produce public service announcements (PSA) featuring celebrities and
role models who will highlight their connections to technology and
encourage young people to recognize ways that becoming technologically
literate can open doors to them. Magic Johnson and Rebecca Lobo are the
first celebrities to agree to appear in the PSA campaign. NBC, ABC, CBS,
BET, MTV, Fox, TBS, TNT, UPN, The Cartoon Network, Odyssey, The Disney
Channel, Univision and the WB will all air the PSAs. The National
Association of Broadcasters will distribute the PSAs to their 1,000
members. The Leadership Conference on Civil Rights, the American Library
Association and the Digital Divide Network have also agreed to support
this effort.
BET will produce and air the PSAs on the BET Cable Network,
encouraging African- Americans to use the Internet and to participate in
the digital economy. The PSA's will feature major African-American
celebrities from the music, sports and film industries explaining the
importance of African-American participation in the digital economy, as
consumers, employees and entrepreneurs. In addition, BET.com and BET
Holdings will sponsor an online celebrity auction to benefit efforts to
address the digital divide.
Hewlett-Packard Announces a $15 Million Digital Village Initiative
-- New Program To Start in East Palo Alto. HP will invest up to $15
million in products, partnerships and people in 3 underserved
communities -- starting in East Palo Alto. HP's comprehensive approach
will focus on programs that serve adults and kids at home, in school,
and through community centers:
HP @ Home will help families learn and grow together;
HP @ School will emphasize enhancing K-12 education through the
use of technology; and
HP @ Neighborhood Community Centers will help adults and kids to
learn, communicate and explore using the Internet, both before and after
school.
Gateway Launches Teach America! and Commits to Training 75,000
Teachers -- Including All East Palo Alto Teachers. Gateway has
pledged to provide 75,000 teachers with technology literacy training
under the Teach America! program. This effort will provide teachers
with hundreds of courses to increase their use of the Internet and
multimedia applications. All East Palo Alto's teachers will be trained
in the Teach America! program on ways to effectively utilize technology
in the classroom. The Waitt Family Foundation has previously made a
major donation of 50,000 Gateway computers for use at PowerUP sites
across the country.
QUALCOMM Commits $25 Million to Bridge the Digital Divide in San
Diego -- Including $7 Million for K-12 Math and Science Education.
QUALCOMM will help to close the digital divide with a $25 million
commitment -- including $7 million to improve math and science education
in San Diego schools through investments in educational technology and
enhancing the math and science instructional skills of K-12 teachers.
PowerUP Unveils 250 New Sites in 43 States Across the Country. The
PowerUP program will announce a major expansion of its successful
program to give underserved youth access to technology and guidance on
how to use it. PowerUP will have 250 - up from 19 -- new,
fully-equipped and staffed sites by the end of 2000. PowerUP is
comprised of more than a dozen non-profit organizations, major
corporations and federal agencies. The federal AmeriCorps program is a
strong supporter of the PowerUP effort and has assigned 400 members to
work in PowerUP sites. Partners that have contributed to the launch of
the first 250 sites include America Online, Gateway, Hewlett-Packard,
Microsoft, Sun Microsystems, America's Promise, the Steve Case
Foundation, the Waitt Family Foundation, Americorps*Vista, Boys & Girls
Clubs, Communities in Schools, National Urban League, Save the Children,
YMCA and the Department of Education.
American Online Pledges 100,000 Free AOL Accounts Valued at $26
Million Annually. The expansion of the PowerUP is made possible because
of commitments from a number of organizations -- including a pledge by
AOL to provide 100,000 AOL accounts to PowerUP sites, valued at $26
million annually.
Novell Will Donate $20 Million in Software to Non-Profits Devoted
to Helping Underserved Hispanic Populations. Novell is expanding its
software donation program to include non-profits that help underserved
Hispanic populations. The donated software has a retail value of $20
million. Currently, many non-profits are lagging behind the private
sector in their use of the Internet and information technology.
Cisco Systems, HUD and Communities In Schools Announce 10 Pilot
Networking Academies. Cisco Systems, Inc., the Department of Housing and
Urban Development, and Communities In Schools will announce a program
valued at $1.4 million to establish 10 Cisco Networking Academies in
underserved communities. The Cisco Networking Academy Program teaches
students to design, build, and maintain computer networks through a
280-hour web-based curriculum and hands-on laboratory exercises on real
networks. HUD, Cisco and Communities In Schools are also establishing
internship opportunities so that Academy students graduate not only with
a marketable skill, but also with on-the-job experience. Academy
graduates who pass the industry standard Cisco Certified Network
Associate exam are immediately eligible for information technology jobs
with high starting salaries.
Applied Materials Pledges $1 Million and Partners with the Rainbow/
PUSH Coalition to Create a High-Tech Job Training Center. Applied
Materials has pledged $1 million to help provide "information for
everyone," starting with the development of a high-tech job training
center for the people of East Palo Alto, in partnership with local
government and Reverend Jesse Jackson's Rainbow/PUSH Coalition.
Semiconductor Equipment and Materials International (SEMI) Will
Pledge $1 Million to Reduce the Digital Divide in Silicon Valley. SEMI,
the global trade association for the semiconductor equipment and
materials industry, is pledging $1 million dollars to five workforce
development programs focused on reducing the digital divide. The
organizations that will receive $200,000 each are: Workforce Silicon
Valley; Industry and Technology Outreach Foundation; Jose A. Valdez Math
Institute; and the Charitech Civic Venture Fund.
AT&T Announces a $1.2 Million Commitment to the Academy of
Information Technology. AT&T will support the Academy of Information
Technology with $1.2 million to develop a high school curriculum that
will prepare students for jobs in the IT industry. In addition, AT&T
will commit $250,000 to develop a national forum series for underserved
communities to engage high school students and policymakers in a
dialogue about economic opportunities, education, job skills, and
leadership for the 21st century.
PeoplePC Commits to Providing Multimedia Computers to the East Palo
Alto Community. The President will announce a pledge by PeoplePC to
provide the schools of East Palo Alto with 300 new brand name computer
systems and unlimited Internet access. Currently, the elementary
schools in East Palo Alto have a student-to-computer ratio of 28-to-1,
making it difficult for computers and the Internet to be used as
powerful tools for learning in the classroom.
govWorks, Inc., Announces the Community Commitment Program to
Reinvest in Communities Around the Country. govWorks, Inc. will announce
the launch of its Community Commitment program to help communities
across the country address the digital divide. govWorks will reinvest a
portion of its revenue in local communities to purchase computers,
high-speed Internet access and technology training, which will be
donated to libraries, public schools, and community centers. It will
launch a pilot of its Community Commitment program this week by donating
computers and a year's supply of high speed Internet access to the
Thomas Creighton Elementary School in Philadelphia, PA and to Nora
Navara Public Library in New Orleans, LA. Additionally, govWorks plans
to provide the school and library staff with computer and Internet
training. govWorks expects to roll out its Community Commitment program
in 50 cities by the end of the year.
NetDay and TechNet "One-Stop-Shop" for Educational Technology. The
President will announce a commitment from NetDay and TechNet to develop
an Internet-based "one-stop-shop" of information on educational
technology, including technology planning, hardware, educational
software, professional development, and sources of financial support.
The database will be designed for principals, teachers, parent support
groups, and community members.
The ThinkQuest? Program Bridges the Digital Divide by Reaching Out
to Underserved Students. ThinkQuest, a non-profit Internet-based
education initiative, will announce a partnership with the Department of
Education's TRIO and Community Technology Center programs, HUD's
Neighborhood Network centers and ABILITY Awareness to bring ThinkQuest's
award-winning program to the large number of students in underserved
schools and communities as well as to students with disabilities. The
ThinkQuest program guidelines promote teams that include members from
diverse levels of computer competency who come from various cultural,
ethnic and socio-economic backgrounds. To date more than 50,000
students and educators from 100 countries have participated in
ThinkQuest.
The Department of Education Announces Technology Innovation
Challenge Grants. The Department of Education will announce three new
Technology Innovation Challenge Grants (TICG) totaling $24 million over
5 years. In-kind contributions to these Technology Innovation projects
will total more than $67 million. This program serves as a catalyst for
positive change for schools. It supports educators, industry partners,
communities, parents, and others who are using new technologies to help
bring high quality education to every classroom and neighborhood.
Effective use of new technologies in these communities will contribute
to improved student achievement in reading, writing, science,
mathematics, history, the arts and other disciplines. Each project will
support training for teachers and promote greater parent and community
involvement in education.
The National Endowment for the Humanities Announces $1.45 Million
In Schools for a New Millennium Projects.The National Endowment for the
Humanities announces $1.45 million in Schools for a New Millennium
projects designed to train humanities teachers to integrate technology
tools into their classroom teaching. Schools for a New Millennium
projects include teachers, university scholars, technology experts,
local museums and libraries, parents and school administrators committed
to bringing digital opportunity into the classroom.
IN EAST PALO ALTO PRESIDENT CLINTON WILL BE JOINED BY HIGH-TECH ANDCOMMUNITY LEADERS TO ANNOUNCE NEW PARTNERSHIPS TO BRIDGE THE DIGITALDIVIDE
The President will participate in a roundtable discussion with CEOs from
the technology industry and leaders of the civil rights community and
non-profit organizations. The President will lead a discussion on
concrete steps that industry, community organizations and government can
take to bridge the digital divide. Participants in the roundtable will
include:
Dr. Drew Altman, President & CEO, The Henry J. Kaiser Foundation
Henry Cisneros, President & COO, Univision Communications
Darien Dash, Chairman & CEO, DME Interactive Holdings, Inc.
John Doerr, Kleiner Perkins
Magda Escobar, Executive Director, Plugged In
Carly Fiorina, CEO, Hewlett Packard
Rae Grad, CEO, Power Up
Nick Grouf, CEO, People PC
Rosalind Hudnell, Vice President, Intel Corporation
Rev. Jesse Jackson, Rainbow PUSH
Yusef Jackson, Chairman, One Net Now
Irwin Jacobs, Chairman & CEO, QUALCOMM
Carlton Jenkins, CEO, One Net Now
Robert Johnson, Chairman & CEO, Black Entertainment Television
Roberta Katz, President & CEO, TechNet
Robert Knowling, CEO, Covad Communications
Jim Martin, Senior Vice President, America Online
Kenneth McNeely, Vice President, AT&T
James Morgan, Chairman & CEO, Applied Materials
John Morgridge, Chairman of the Board, Cisco Systems
David Robino, Vice Chairman, Gateway
Eric Schmidt, Chairman & CEO, Novell
Srinija Srinivasan, Vice President & Editor-in-Chief, Yahoo!
Kaleil Tuzman, CEO, GovWorks
Raul Yzaguirre, President, National Council of La Raza